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By Jeff Herring
Article Marketing is still a great platform for building your online business. Even with all the changes brought by Google, this is still the easiest way to get started and build a business.
I?ve been building my businesses for 17 years with Article Marketing. And several times in each of those 17 years, I?ve listened to people saying that Content Marketing and Article Marketing is dying or dead.
I actually enjoy when this happens because then I get to explain how powerful Content Creation and Article Marketing is, and my students and I make more money.
When you create a great quality article, you have created valuable content. Once created, your next step is to market your content. Entrepreneur Magazine has recently said that Content Marketing is more powerful that SEO Marketing or print, audio, and video marketing.
4 Things that Content Marketing/Article Marketing Provides
So here are 4 strong benefits, all of which are necessary for success online:
1) Online Visibility ? You don?t have to be found all over the Internet You do want to be found all over your niche. This is called Online Visibility. Creating and marketing your content online allows you to get found. You know you are doing it right when you hear people tell you ?I see you everywhere!?
2) Traffic Generation ? You need traffic. I need traffic. All God?s children online need traffic. And you can get immediate, regular and long term evergreen traffic when you market your content.
When a prospect takes the time to read your content they identify themselves as very highly qualified and targeted traffic. This beats the heck out of traffic from 140 characters or less.
3) List Building ? This is one of the basics of online success that is made much too complicated. Content Marketing allows you to get your info in front of good prospects who will join your list community. These are the kind of folks you want on your list, and when you take great care of them, they will take great care of you.
4) Product Creation ? Another basic of online marketing that has been made to appear much too difficult. When you create your content you are creating your information products. Simple expands on the smaller piece of content you have created. Another great strategy is to gather up several pieces of content around one subject, and bundle them into one powerful resource.
So to sum up?Yes! Article Marketing still helps build your online business!
Would you like some help with your Content Creation? Then I?ve got 2 of my powerful Content Creation Templates waiting for you at http://TheArticleGuyBonus.com. Grab your Free Instant Access to these 2 Content Creation Templates and get started before your head hits the pillow tonight!
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